ABC had a clear choice during its pilot selection process: to go whole-hog after the female demo, or to hedge their bets with a few male-skewing shows. I figured that the fate of The Last Resort
(military angle = guy appeal) hinged on which way they jumped. There were rumors that show - long considered a lock - was in danger.
Then at the last minute, ABC passed on two soapy frontrunners (Devious Maids
) and picked up The Last Resort
and a surprise addition that had gotten almost no buzz: Zero Hour
, a sci fi/fantasy adventure that sounds like it has crossover gender appeal.
(sci fi cop show) isn't entirely out of contention, even now, which would serve as more counterbalance to the likes of female-appealing shows like Nashville, Red Widow
and 666 Park Ave
that form the core of ABC's lineup. We'll find out tomorrow when ABC releases its schedule.
ABC was the most interesting network to watch during pilot pickups. The CW was the second most interesting, because they've got the same conundrum regarding gender. Like ABC, they've decided to expand their female-skewing strategy and try to attract more males - with Arrow
and probably Cult
fits under that heading, too. The Selection
might have gotten the nod over Beauty & the Beast
, but apparently the former just didn't turn out as good as CW had hoped.
NBC is banking on a heavy comedy slate to attract males watching the Olympics and football, to build their audience back up from the hole it's in now. Among their few dramas, Revolution
and Chicago Fire
look like solid male-skewing shows. County
and Do No Harm
were competing for the doctor-show slot, but with a sci-fi-ish angle that promises a lot of action and danger, Do No Harm
is more male-skewing.
CBS and FOX are doing better than the other networks, and neither shook things up this year.
So, the bottom line is, everyone's chasing the guys this year. Ha ha, no big surprise, since guys have bailed on TV even more than the gals have. Networks chase the guys every year, it's like the annual Sadie Hawkins dance.
Edited by Temis the Vorta, May 14, 2012 @ 9:04 PM.